the culture of black girl tokenism
BY: SAMARA PEARLEY
Growing up, seeing black girls on television made me appreciate my skin color and inspired me to be an actress. But I never really paid close attention to the role of black girls on syndicated cable shows. Lately I've noticed that a lot of black roles in programs I watch are grounded in tokenism. Tokenism was established in the 1950s and was termed in the 1970s. In the late 60s and early 70s another form of token was established, “the token black”. According to Ruth Thibodeau in her piece From Racism to Tokenism: The Changing Face Of Blacks in New Yorker Cartoons, “cartoons were mostly racially themed, and depicted black people in token roles where they are only there to create a sense of inclusion”. Though Ruth was speaking specifically about cartoons, this idea can be applied to any medium featuring only one black character. Today in an era of DEI (diversity, equity, inclusion) we see the same things Thibodeau described in her writings. Tokenism strongly suggests the one black character among the many non black means a diverse voice or cast. To be fair, tokenism also includes members of the BIPOC and LGBTQIA community in predominantly white programs, but for the purpose of my scholarship, I'm focusing on black girls. Being a token means being different from the rest of the group in order to create some kind of diversity. Tokenism is a tactic, strategy used to get the optics of inclusion for marginalized people. Unwelcome Guest on the website Antimoon.com states: “An example of a token black would be a black person who is hired in a company, not because of his or her skills but because the company is by law to hire black people. It's not a derogatory term.”
Monique Coleman would be a good example of tokenism. She is the only black-non mixed character in a predominantly white cast. Monique is well known for being on the hit Disney channel original movie (DCOM) High School Musical. In an interview in December of 2022 with Christy Carlson Romano, Coleman states that “disney broke her heart”. Coleman went on to say how they left her out of the high school musical promo tour. She says their reasoning for leaving her and another cast member out was because “they didn't have enough room on the plane”. I find it suspicious how she was on the front cover of all the movies, one of the main characters, and her character Taylor was the smartest girl in school, but she wasn't on the tour? I'm sure Disney had enough resources to accommodate Monique. Coleman’s castmate is Corbin Bleu who is mixed. Do you find it suspicious that he got invited on the plane and Monique didn't? He gets to wear his natural hair but she doesn't? For example, in an article published by the Guardian, Coleman states that her hair stylist for high school musical did her hair very poorly in the front. And because of that she suggested wearing headbands so the stylists wouldn't have to cover her hair up with a hat everytime she was on screen.
Tokenism leads to stereotypes as well as mistreatment of black actors. It can also result in short lived programming of African American content. A result of mistreatment of blacks as a whole in this space is, black shows don't have the same life as non black shows, whether the show is good or bad. For example True Jackson v.p a show about a Black girl named True who was offered a job at mad style (a predominantly white fashion company) as the vice president of their teen apparel department. Keke Palmer is the main character of this show. This show got canceled after 2 seasons. Keke Palmer is in the process of trying to get theTtrue Jackson V.P. reboot done, while her counterparts iCarly and Zoey 101 have gotten, approved, and aired their reboots. Is this based on race? I can't say. However the track record of disparity between blacks and whites are very real. Recently Nickelodeon has been airing a show titled “That Girl Lay Lay” with not only 2 black girl leads but a predominantly black cast! There's no information on whether it's getting renewed or canceled, but I hope that this show can get a 3rd season. There's a lot of work to be done but this show signifies progress.
